MikeTrendsTrends right now

▶youtube TechnologyAI first seen 1 d ago, last 58 min ago, peak #1

SHEIN runs AI-generated ad campaign for Real Deal Sale

Original: The Video Is AI. The Deals Are Real. | SHEIN Real Deal Sale Live Now

SHEIN is running a 'Real Deal Sale' promotion with an advertising campaign that openly uses AI-generated video, acknowledging the artificial imagery while stressing that the discounts are genuine. The campaign has drawn significant attention, with audiences reacting to the retailer's choice to foreground AI in its marketing at a time when synthetic content in advertising is under scrutiny.

Why now: A major retailer openly using AI-generated video in a large ad campaign is a notable and debated shift in advertising.

SHEIN

Open on youtube →

Rank over time, top of the chart is #1. 29 snapshots from 1 d ago to 58 min ago.

Evidence

API: https://socialmediatrends-api.osmike.com/v1/trends/771216