MikeTrendsTrends right now

▶youtube TechnologyAI first seen 1 d ago, last 1 h ago, peak #1

SHEIN leans on AI in new Real Deal Sale push

Original: The Video Is AI. The Deals Are Real. | SHEIN Real Deal Sale Live Now

SHEIN is running a new promotional campaign for its Real Deal Sale, built around an AI-generated video with the tagline 'The Video Is AI. The Deals Are Real.' The ad openly acknowledges its artificial origin while stressing that the discounts on offer are genuine, a branding gamble aimed at turning attention about AI-made content into sales. The campaign has drawn millions of reactions as the sale goes live.

Why now: SHEIN's candid use of AI-generated advertising for a major sale is drawing wide attention and debate

SHEIN

Open on youtube →

Rank over time, top of the chart is #1. 30 snapshots from 1 d ago to 1 h ago.

Evidence

API: https://socialmediatrends-api.osmike.com/v1/trends/771216