✉news BusinessLabor first seen 6 h ago, last 55 min ago, peak #2
Disney and TikTok deal opens characters to creators
Original: Disney, TikTok strike deal to let creators use Disney characters in videos
Disney and TikTok have reached an agreement allowing content creators to use Disney characters such as Mickey Mouse and other franchise figures in their videos. The licensing arrangement gives TikTok users official access to Disney's intellectual property, a notable move for a company that has historically guarded its characters closely while expanding digital engagement with younger audiences.
Why now: A major licensing deal between two of the world's biggest entertainment and media platforms is new and affects millions of creators.
Rank over time, top of the chart is #1. 5 snapshots from 6 h ago to 55 min ago.
Evidence
- Disney, TikTok strike deal to let creators use Disney characters in videos · ABC7 San Francisco
API: https://socialmediatrends-api.osmike.com/v1/trends/1264480