✉news LifeAutos first seen 13 h ago, last 12 min ago, peak #1
Electric Car Makers Need to Appeal to the 'Other 90%'
Original: Electric Car Makers Need to Appeal to the ‘Other 90%’
Electric car makers need to look beyond early adopters and win over the 'other 90%' of buyers, according to EE Times. The argument is that mass-market drivers remain unconvinced by today's EVs, and manufacturers must address their practical concerns on price, range and charging if electric vehicles are to move from a niche to the mainstream.
Why now: The EV industry is at a turning point where growth depends on convincing mainstream buyers, not just enthusiasts.
electric vehicle manufacturersEE Times
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