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✉news BusinessBusiness first seen 8 h ago, last 25 min ago, peak #5

Whatnot Founders Turned a Failed Idea Into a $20 Billion Business

Original: Whatnot’s Founders Had a ‘Horrific’ Business Idea. Their Next Bet Became Worth $20 Billion

Whatnot's founders have built a company now valued at $20 billion, after abandoning an earlier venture they themselves describe as a 'horrific' business idea. The story of that pivot—dropping a flawed first concept and betting on what became the live-shopping marketplace Whatnot—is drawing attention as an example of startup founders salvaging success from a bad initial bet.

Why now: Coverage of the founders' valuation milestone and their candid account of their failed first idea is circulating in startup and business circles.

Whatnot

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Rank over time, top of the chart is #1. 14 snapshots from 8 h ago to 25 min ago.

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API: https://socialmediatrends-api.osmike.com/v1/trends/978097