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▶youtube BusinessRetail first seen 5 h ago, last 5 h ago, peak #6

James Charles Tries Target's New Beauty Store

Original: I Tried Target’s New Beauty Store

Beauty YouTuber James Charles has published a review of Target's new beauty store concept, drawing over 150,000 likes as shoppers weigh where to find affordable makeup and skincare. His walkthrough highlights product selection and pricing at the retailer's updated beauty section, adding to online buzz about how Target's revamp competes with Sephora and Ulta partnerships at rival chains.

Why now: Target's beauty section revamp is attracting attention as the retailer competes for affordable beauty shoppers, amplified by a prominent influencer review.

TargetJames CharlesSephoraUlta Beauty

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