✉news BusinessRetail first seen 13 h ago, last 1 h ago, peak #8
Harry's and Glossier Discuss Their Shift from D2C to Retail
Original: Live at E-comm Pkg & Label Expo: How Harry's & Glossier Moved from D2C to Retail
At the E-commerce Packaging and Label Expo, Harry's and Glossier are sharing how they moved from direct-to-consumer models onto retail shelves. The session focuses on how their packaging and branding strategies evolved to meet the demands of physical stores, a key challenge for digitally native brands expanding beyond their own channels.
Why now: Digitally native brands moving into retail is a major topic in the packaging and consumer goods industry.
Harry'sGlossierE-commerce Packaging and Label ExpoPackaging World
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