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Amazon cuts Prime price back to 69 euros after court ruling
Original: Amazon Prime: Annual subscription for long-term customers is 69 euros again After the BGH ruling, Amazon lowers annual P
Amazon has lowered the annual Prime subscription price for long-term customers from 90 euros back to 69 euros, following a ruling by Germany's Federal Court of Justice (BGH). The company raised prices for existing members despite earlier commitments, which the court found problematic. Amazon has not said how long the reduced price will remain in effect, leaving customers uncertain about future increases.
Why now: A German federal court ruling forced Amazon to restore the lower price for existing Prime customers, affecting millions of subscribers.
AmazonAmazon PrimeBGH (German Federal Court of Justice)
Evidence
- Amazon Prime: Annual subscription for long-term customers is 69 euros again After the BGH ruling, Amazon lowers annual Prime fee for long-term customers from 90 to 69 euros. Amazon leaves it open how long the old price will be valid. https://www. heise.de/en/news/Amazon-Prime-… · heiseonlineenglish@social.heise.de
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