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Colleges paid athletes over $1.77 billion in first year of revenue sharing
Original: Colleges paid athletes over $1.77 billion in first year of revenue sharing, CSC reports https://www.nytimes.com/athletic
American colleges distributed more than $1.77 billion to athletes in the first year of the new revenue-sharing model, according to a College Sports Commission report. The figure marks the largest direct payout to college athletes in NCAA history, transforming the economics of college sports under the NIL era, and is drawing attention to how schools are budgeting for athletes alongside traditional programs.
Why now: The staggering first-year payout total highlights the historic financial shift now reshaping college athletics.
NCAACollege Sports Commissioncollege athletesUnited States
Evidence
- Colleges paid athletes over $1.77 billion in first year of revenue sharing, CSC reports https://www.nytimes.com/athletic/7650520/2026/10/01/nil-revenue-sharing-college-sports-commission/ # Sports # CollegeSports # NIL · nyt_sports@robot.villas · 1
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