✉news BusinessBusiness first seen 20 h ago, last 17 h ago, peak #21

United bets on faster WiFi to lure Delta loyalists

Original: United is betting faster WiFi can convince loyal Delta customers to switch airlines

United Airlines is counting on upgraded, faster WiFi as a way to win over frequent flyers loyal to rival Delta, Business Insider reports. The move frames connectivity as a competitive differentiator in the airline's push to poach premium customers from its rival.

Why now: United's WiFi upgrade strategy targeting Delta customers is new and relevant to frequent flyers and industry watchers.

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• United is betting faster WiFi can convince loyal Delta customers to switch airlines · Business Insider

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