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NBC Sports to Broadcast Extensive Keeneland Coverage
Original: NBC Sports Plans Extensive Coverage of Keeneland
NBC Sports announced plans for extensive coverage of Keeneland, the Lexington, Kentucky race track and sales company. According to BloodHorse, the network is expanding its horse racing programming around Keeneland's meets. The move underscores the network's commitment to thoroughbred racing beyond its marquee Triple Crown events.
Why now: Fans and industry watchers are interested in growing national TV exposure for Keeneland's race meets.
Evidence
- NBC Sports Plans Extensive Coverage of Keeneland · BloodHorse
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