✉news HealthNutrition first seen 4 h ago, last 7 min ago, peak #21
Factor partners with Matt Wilpers for HYROX content series
Original: Factor dines-in with Matt Wilpers for HYROX content series
Meal delivery company Factor has teamed up with endurance coach and Peloton instructor Matt Wilpers for a new content series tied to HYROX, the fast-growing fitness racing format. The series will centre on nutrition for HYROX training and performance, with Wilpers lending his coaching profile to Factor's positioning in the endurance sports market.
Why now: HYROX is booming and nutrition brands are racing to align with high-profile coaches and the fitness racing audience.
Rank over time, top of the chart is #1. 4 snapshots from 4 h ago to 7 min ago.
Evidence
- Factor dines-in with Matt Wilpers for HYROX content series · endurance.biz
API: https://socialmediatrends-api.osmike.com/v1/trends/594060