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LA Fitness Quietly Leading the Gym Sector's Pilates Race

Original: LA Fitness Is Quietly Leading the Gym Sector’s Pilates Race

LA Fitness has emerged as an unexpected front-runner in the fitness industry's push into Pilates, according to Athletech News. While boutique studios have long dominated the Pilates market, the large low-cost gym chain is expanding its offering faster than competitors, signalling that mainstream gym operators are now competing directly with specialized studios for Pilates demand.

Why now: Gym chains racing to add Pilates has become a hot topic in the fitness industry as demand for the workout surges.

LA FitnessAthletech News

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