✉news CultureGaming first seen 14 h ago, last 10 h ago, peak #17
EU opens probe into nine video game companies over virtual currencies
The European Commission has opened an investigation into nine video game companies over their use of virtual currencies, such as in-game coins and gems. Regulators are examining whether these currencies, which often obscure the real money players spend, may mislead consumers, particularly minors, or breach EU consumer protection rules. The probe targets companies behind some of the world's biggest games and could lead to changes in how in-game purchases are sold in Europe.
Why now: Regulators are increasingly scrutinising in-game purchases and their impact on consumers, especially children.
European CommissionEuropean Unionvideo game industry
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