✉news HealthNutrition first seen 7 h ago, last 1 h ago, peak #20
Sleep and stress outpace hydration in functional food trends
Original: Knit: Sleep & stress beat hydration in functional food market
New reporting indicates that sleep and stress support are overtaking hydration as the leading consumer priorities in the functional food market. Industry observers say demand is shifting toward products marketed for relaxation, rest and mental wellbeing, with manufacturers expected to reformulate or expand ranges accordingly. The findings point to changing wellness habits among shoppers worldwide.
Why now: The functional food industry is tracking a shift in consumer demand toward sleep and stress benefits over hydration products.
Knitfunctional food industryNutrition Insight
Rank over time, top of the chart is #1. 5 snapshots from 7 h ago to 1 h ago.
Evidence
- Knit: Sleep & stress beat hydration in functional food market · Nutrition Insight
API: https://socialmediatrends-api.osmike.com/v1/trends/501129