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✉news WorldWorld first seen 16 h ago, last 16 h ago, peak #21

Kroger launches Rewards World Elite Mastercard

Grocery chain Kroger has launched the Rewards World Elite Mastercard, a new credit card offering rewards to shoppers. The card, issued in partnership with Mastercard, gives customers a way to earn benefits on Kroger purchases and everyday spending. The move continues the trend of major retailers building loyalty programs around branded financial products to deepen customer engagement and capture more spending.

Why now: Retail-branded credit cards are a growing loyalty trend, and a major grocer launching one draws consumer and industry interest.

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