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NBA Fans Underwhelmed by Shai Gilgeous-Alexander's Nike SHAI 001

Original: ‘Same Shoe, New Logo,’ ‘Boring’ — NBA Fans Underwhelmed As Shai Gilgeous-Alexander Unveils Nike SHAI 001

Oklahoma City Thunder star Shai Gilgeous-Alexander has unveiled his first signature sneaker with Nike, the SHAI 001, but the launch has drawn a lukewarm reception from basketball fans. Critics online have called it the 'same shoe, new logo' and dismissed the design as 'boring', questioning whether the brand brought anything distinctive to the release.

Why now: The release of a star MVP-calibre player's first signature shoe is a major sneaker-culture event, and the negative fan reaction is driving conversation.

Shai Gilgeous-AlexanderNikeOklahoma City ThunderNBA

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Evidence

• ‘Same Shoe, New Logo,’ ‘Boring’ — NBA Fans Underwhelmed As Shai Gilgeous-Alexander Unveils Nike SHAI 001 · Yahoo Sports

API: https://socialmediatrends-api.osmike.com/v1/trends/494523