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Apple still charging 300% markups on iPhone storage upgrades, says WSJ

Original: Apple still charging 300% of costs on iPhone storage upgrades, says WSJ Opting for more RAM or storage when buying Apple

A Wall Street Journal report says Apple continues to charge roughly 300% of the actual cost when customers pay to upgrade iPhone storage. Opting for more RAM or storage on Apple devices has long been notoriously expensive, and the latest earnings commentary suggests the practice has not changed. Readers are debating whether the markups are justified given Apple's profit margins and lack of storage expansion options.

Why now: The WSJ report on Apple's storage pricing markups has renewed debate about the company's high-margin upgrade fees.

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Evidence

• Apple still charging 300% of costs on iPhone storage upgrades, says WSJ Opting for more RAM or storage when buying Apple devices has always been an expensive business, with the company famously charging huge markups. Apple said in its most recent earnings report that even after… · techwire@gamefan.net · 1

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