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▶youtube HealthNutrition first seen 4 h ago, last 8 min ago, peak #10

Are Protein-Enriched Foods Nutrition or Just Business?

Original: Nutrition ou business ? Enquête sur les nouveaux produits "protéinés"

A new investigation examines the wave of protein-enriched products now filling supermarket shelves, questioning whether their health claims hold up or whether they are primarily a marketing opportunity. The report looks at how food brands are capitalising on the protein trend and what consumers actually get for the premium price attached to these so-called fitness foods.

Why now: High-protein products are booming in supermarkets and consumers are increasingly questioning their health claims and pricing.

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