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US candidates spent $137 million on AI-made ads in one cycle
Original: U.S. candidates have gone from spending nearly zero to $137 million on AI ads in one election cycle
U.S. political candidates have gone from spending almost nothing on advertising created with artificial intelligence to $137 million in a single election cycle, according to Fortune. The rapid rise shows AI tools becoming a mainstream part of campaign strategy, allowing campaigns to produce large volumes of tailored video and image ads at low cost. Commentators are weighing what the shift means for transparency and voter trust.
Why now: The sudden scale of AI-generated political advertising in the current U.S. election cycle raises concerns about its impact on campaigns and voters.
U.S. political candidatesFortune
Evidence
- U.S. candidates have gone from spending nearly zero to $137 million on AI ads in one election cycle · Fortune
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