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Audacy rebrands 96.5 as Philadelphia's country music station
Original: Audacy's 96.5 radio station rebrands as Philly's 'new home for country music'
Audacy has relaunched its 96.5 FM station in Philadelphia as the city's new home for country music, dropping its previous format. The move gives the Philadelphia market a dedicated country outlet at a time when the genre is among the fastest-growing in US radio. Local coverage highlights the shift as part of Audacy's broader efforts to reposition its stations.
Why now: A major Philadelphia radio station switching to a country format is a notable change in the local media landscape.
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