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✉news SportSports first seen 8 h ago, last 12 min ago, peak #1

AI scammers target sports fans with celebrity deepfakes

Scammers are using AI-generated deepfakes of celebrities to target sports fans, according to multiple US local news outlets reporting the scheme. The fake celebrity endorsements are used to lure fans into fraudulent investments or giveaway offers. Stations are warning viewers to verify endorsements before engaging and to be skeptical of celebrities promoting deals tied to sports events.

Why now: Multiple local news stations are running warnings as deepfake scams exploiting sports fans' trust in celebrity endorsements spread.

AI scammerssports fanslocal news stations

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