Mmastodon TechnologyAI first seen 5 h ago, last 54 min ago, peak #2
DraftKings uses AI to target gamblers likely to lose
Original: "Online sports betting company DraftKings is using AI to target customers who are most likely to place losing bets and r
Sports betting company DraftKings is using artificial intelligence to identify customers most likely to place losing bets and respond to gambling promotions. The practice is described as a form of online behavioral advertising, in which companies personalize ads based on user data. Critics say targeting vulnerable gamblers this way raises serious ethical and regulatory concerns about exploitative design in the betting industry.
Why now: Concerns that AI-driven ad targeting exploits problem gamblers have sparked debate about gambling industry practices.
Evidence
- "Online sports betting company DraftKings is using AI to target customers who are most likely to place losing bets and respond to gambling promotions. This kind of targeting is a form of online behavioral advertising, which is when companies personalize the ads they show you… · remixtures@tldr.nettime.org · 4
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