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Volvo launches new EX60 electric SUV amid job cuts
Original: volvo ex60
Volvo has unveiled the EX60, its new midsize electric SUV, but supply is expected to be limited at launch, making it difficult for buyers to get one early. The news lands as the Swedish carmaker also announced it will cut 2,500 jobs, citing weak sales in China. Interest in the model is high in Europe, with searches rising in the Netherlands and Spain.
Why now: The EX60 reveal coincides with Volvo's job cuts, drawing attention to the brand's EV strategy.
Evidence
- Volvo schrapt 2.500 banen vanwege dalende verkoop in China · NU
- Volvo’s new midsize electric SUV is here, but it may be hard to get your hands on one · Electrek
Elsewhere
API: https://socialmediatrends-api.osmike.com/v1/trends/2380827