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Greg Deda Abstract Sells for £45,000 at London Fashion Week

Original: Aurum Fox Presents Greg Deda at London Fashion Week as Original Abstract Sells for £45,000

Aurum Fox presented artist Greg Deda at London Fashion Week, where one of his original abstract works sold for £45,000. The sale puts the contemporary artist in front of a fashion-industry audience during one of the style calendar's biggest events, drawing attention to the growing crossover between fine art and fashion presentations in London.

Why now: A notable art sale and brand presentation took place during London Fashion Week, a moment when the fashion world's attention is concentrated.

Greg DedaAurum FoxLondon Fashion Week

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