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Citroën relaunches a classic for the electric era
Original: Citroën’s relaunch of a classic could be just what the electric car market needs
Citroën is bringing back one of its classic models as an electric car, a move the Irish Times suggests could be just what the electric car market needs. Nostalgia-driven revivals are seen as a way to make EVs more emotionally appealing to buyers hesitant about current electric offerings.
Why now: Citroën's relaunch of a beloved classic as an EV is fresh automotive news tapping into debate about how to win over reluctant electric car buyers.
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