Mmastodon CultureTelevision first seen 4 d ago, last 4 d ago, peak #4
Nippon TV, Fuji TV and TBS launch joint advertising company
Original: https://www. wacoca.com/media/790316/ 日テレ・フジ・TBSが新会社を設立 テレビ広告の基盤強化へ…放送局を横断した取り組みを展開 – オリコンニュース # # tbs # television # t
Nippon TV, Fuji TV and TBS have announced the establishment of a new joint company aimed at strengthening the foundations of television advertising. The initiative will be a cross-broadcaster effort, with Japan's major commercial networks cooperating on ad infrastructure rather than competing separately. The move is being read as an attempt to shore up TV ad revenue as viewing habits shift and competition from digital advertising intensifies.
Why now: Major Japanese broadcasters jointly forming a company is an unusual, significant move in response to pressures on the TV advertising market.
Rank over time, top of the chart is #1. 2 snapshots from 4 d ago to 4 d ago.
Evidence
- https://www. wacoca.com/media/790316/ 日テレ・フジ・TBSが新会社を設立 テレビ広告の基盤強化へ…放送局を横断した取り組みを展開 – オリコンニュース # # tbs # television # tv # TVPrograms # テレビ # テレビ番組 · media@wakoka.com · 1
API: https://socialmediatrends-api.osmike.com/v1/trends/2165236