✉news CultureEntertainment first seen 1 d ago, last 22 h ago, peak #11
Fox Entertainment Partners With Hartbeat on Vertical IP
Original: Fox Entertainment Partners With Hartbeat for Vertical IP Development, Distribution
Fox Entertainment has announced a partnership with Hartbeat, the media company founded by Kevin Hart, focused on developing and distributing vertical-format intellectual property. The deal will see the two companies create short-form, mobile-first content together, with Fox handling distribution. The agreement underscores Fox's push into new digital formats as studios chase younger audiences on mobile platforms.
Why now: The announcement is fresh entertainment industry news, and the Fox-Hartbeat pairing signals a notable bet on vertical, mobile-first content.
Fox EntertainmentHartbeatKevin Hart
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