✉news TechnologyTechnology first seen 15 h ago, last 15 h ago, peak #30
Spotify launches Spotify Technology to sell internal software tools
Original: Spotify launches Spotify Technology to sell its internal software tools to other companies, says the brand is ‘becoming the R&D operating system’
Spotify has announced the launch of Spotify Technology, a new business arm that will commercialise the internal software tools the company developed for its own operations, selling them to other companies. Spotify says the brand is 'becoming the R&D operating system', positioning the move as a way to turn its in-house engineering capabilities into a revenue stream beyond music streaming.
Why now: Spotify is expanding beyond music streaming into enterprise software, a notable strategic shift for a consumer-facing brand.
SpotifySpotify TechnologyMusic Business Worldwide
Evidence
- Spotify launches Spotify Technology to sell its internal software tools to other companies, says the brand is ‘becoming the R&D operating system’ · Music Business Worldwide
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