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Managing Perceptions Around 'Ultraprocessed' Foods
Original: Managing Perceptions Around "Ultraprocessed" Foods
Industry publication Nutritional Outlook is examining how food companies are managing consumer perceptions of 'ultraprocessed' foods, a label increasingly linked in public debate to poor health outcomes. The discussion centers on how the category is defined, how messaging shapes shopper attitudes, and what it means for food makers responding to mounting scrutiny of processed products.
Why now: Ultraprocessed foods are under growing scientific and public scrutiny over health effects, prompting industry to address the narrative.
Nutritional Outlookultraprocessed foodsfood industry
Evidence
- Managing Perceptions Around "Ultraprocessed" Foods · Nutritional Outlook
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