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ARY Digital tops UK TV ratings as cricket draws viewers

Original: ary digital

Pakistani entertainment channel ARY Digital secured the number one spot in UK television ratings on Friday, with cricket coverage driving audiences away from rival broadcasters. The channel edged out competitors including Geo and Hum TV in the weekly ratings battle. It is a notable win for ARY Digital in the competitive South Asian TV market in Britain.

Why now: ARY Digital beat rival South Asian channels in the UK ratings thanks to cricket, a result worth discussing among diaspora viewers.

ARY DigitalUK TV ratingsBizAsiaLive

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Evidence

• UK TV Ratings: Cricket puts ARY Digital at No.1 on Friday · BizAsiaLive

API: https://socialmediatrends-api.osmike.com/v1/trends/1756848