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Scottish designer celebrates as Claudia Winkleman wears her pieces on The Traitors
Original: Scottish fashion designer's joy as Claudia Winkleman wears her items on Traitors https://www.standard.co.uk/showbiz/cele
A Scottish fashion designer is celebrating after Claudia Winkleman wore her items on the BBC show The Traitors. Winkleman, known for her distinctive styling on the reality competition, has drawn attention for wearing the Edinburgh-based designer's pieces on screen, a boost the designer described as a source of joy. The story, reported by the Press Association, highlights the exposure a prime-time television appearance can bring for small British fashion labels.
Why now: The Traitors is a ratings hit and Winkleman's outfits are widely watched, so her wearing a small Scottish designer's work is a big publicity moment.
Claudia WinklemanThe TraitorsBBCEdinburgh
Evidence
- Scottish fashion designer's joy as Claudia Winkleman wears her items on Traitors https://www.standard.co.uk/showbiz/celebrity-news/claudia-winkleman-scottish-edinburgh-british-press-association-b1300243.html # Celebrity # Fashion # TV · the_standard@robot.villas · 2
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