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Jaguar launches Type 01 electric car aimed at wealthy Americans
Original: Jaguar launches its Type 01 electric car, targets wealthy American customers
Jaguar has launched its Type 01 electric car, a new model aimed squarely at affluent American buyers. The launch marks a significant step in the British brand's push into the premium electric vehicle market, where it hopes to compete for high-end customers in the United States.
Why now: The relaunch of Jaguar as an electric-only premium brand with a US-focused strategy is a major automotive industry story.
Evidence
- Jaguar launches its Type 01 electric car, targets wealthy American customers · internationalfinance.com
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