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76ers unveil Blue Week fan events ahead of home opener

Original: COUNTDOWN TO TIP-OFF: 76ERS UNVEIL BLUE WEEK FAN EXPERIENCES AHEAD OF HOME OPENER

The Philadelphia 76ers have announced a series of fan experiences, dubbed Blue Week, in the run-up to their home opener. The club says the programming is designed to build excitement among supporters as the new season tips off in Philadelphia. Details of specific events have not been fully outlined, but the announcement signals the team's push to engage fans early in the campaign.

Why now: The NBA season is starting and teams are rolling out opening-week promotions to energise fans.

Philadelphia 76ersNBAPhiladelphia

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