✉news BusinessRetail first seen 14 h ago, last 4 h ago, peak #1
What Gen Alpha really thinks about your brand
Original: From influencers to AI, here’s what Gen Alpha thinks about your brand
A new report examines how Gen Alpha, the generation born from around 2010, forms opinions about brands. It highlights the influence of online creators and emerging AI tools in shaping the youngest consumers' preferences and purchasing habits, offering retailers guidance on how to reach a cohort that is growing up with technology embedded in daily life.
Why now: Brands and retailers are keen to understand the purchasing habits and preferences of the youngest consumer generation.
Evidence
API: https://socialmediatrends-api.osmike.com/v1/trends/1071834