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credit card issuers

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  1. 1

    The Wall Street Journal reports on the growth of 'almost-premium' credit cards — products positioned between basic no-fee cards and high-end premium cards that carry lower annual fees but offer some travel perks and rewards. Issuers are targeting consumers who want a taste of premium benefits without paying $395 or more a year. The piece examines how banks are using this middle tier to attract customers priced out of top-tier cards.