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Hawaiian Airlines
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- 1Alaska and Hawaiian Airlines to deploy new planes on interisland flights▼Alaska, Hawaiian Air to use new planes for interisland flights
Alaska Airlines and Hawaiian Airlines will use new aircraft for their interisland flights in Hawaii, according to Travel Weekly. The move follows Alaska Air Group's takeover of Hawaiian, and signals how the combined carrier plans to modernize and integrate service between the islands. Travelers and industry watchers are watching what the fleet changes mean for frequencies, capacity and competition in the Hawaiian market.
- 2Alaska and Hawaiian Airlines unveil Aurora and Leihōkū premium brands●Alaska Airlines and Hawaiian Airlines unveil Aurora and Leihōkū - elevating the premium travel experience from curb to cabin, along with a new Premium Reserve class and investments in the core guest experience
Alaska Airlines and Hawaiian Airlines have announced Aurora and Leihōkū, new premium travel initiatives described as elevating the guest experience from curb to cabin. The rollout includes a new Premium Reserve cabin class alongside investments in core services. The announcement is notable as the carriers integrate following Alaska Air Group's acquisition of Hawaiian, positioning the combined airline to compete more directly in the premium travel market.